Mission

• Overcome and Achieve the Japanese Productivity and Quality with Mexicans by a dramatic reduction of Costs, Increased Productivity and Quality, Innovation and the creation of New Products and Services. (Minimum 25%)
• Achieve optimal utilization of human capital, with Education, Training, Motivation and Mutual Respect, incorporating and adapting Japanese Techniques, Methodologies and values.
• Increase sales both domestic and export markets, with emphasis on Japan.

Vision

• Offer the best Mexican Hybrid Management System-Japanese, using Japanese Technology Management to make the best we have in Mexico: Its plentiful amount of natural resources, as well as young hardworking  people with desire to progress.